It all began with Icebreakers for Vikings...a drinking game forged to crush awkward silences,

toast the gods, and drag even the quietest party guest into glorious chaos.

 

Then came the sequel:
Mead & Mayhem – the unhinged younger sibling.
Darker. Louder. Far less reasonable.

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Together, they’re not just games.
They’re party rituals for the bold, the rowdy, and the shamelessly social.

 

And the apparel?
It’s not just merch. It’s your uniform.

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Our gear isn’t for everyone…
Just the legends.

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Each piece is forged in the same Norse sarcasm and

raised-horn madness that birthed the games.
Designed with myth in mind and stitched by people

who know how to raise Hel and a pint.

Whether you live for mythology, revel in sarcasm,

or just love wearing shirts that confuse the uninitiated...
you’ve found your clan.

Our tees and hoodies are stupid comfortable,

raid-ready, and bold enough to make Odin chuckle.

 

If you get it, you get it.
If not... well, drink until you do.